Musi wa8 Kubvumbi, CEO weHape Holding AG., VaPeter Handstein - mumiriri ane mukurumbira weindasitiri yematoyi - vakaita hurukuro nevatori venhau veChina Central Television Financial Channel (CCTV-2). Mubvunzurudzo, VaPeter Handstein vakagovera maonero avo ekuti indasitiri yematoyi yakakwanisa sei kuchengetedza kukura kwakadzikama kunyangwe kukanganisa kweCCIDID-19.
Hupfumi hwepasi rose hwakazununguswa zvakanyanya nedenda muna 2020, asi indasitiri yematoyi yepasi rose yakawana kuwedzera kwakasimba kwekutengesa. Kunyanya, gore rapfuura, indasitiri yematoyi yakaona kuwedzera kwekutengesa kwe2.6% pamusika wevatengi veChinese, uye sekambani inotungamira muindasitiri yematoyi, Hape yakapupurira kukura kwekutengesa kwe73% mukota yekutanga ye2021. Kukura kwemusika weChinese yaenda ruoko-in-ruoko nekuwedzera kuri kuda kwematoyi emhando yepamusoro kumhuri muChina, uye Hape anotenda zvakasimba kuti musika weChinese ucharamba uri nhanho huru maererano nezvinangwa zvekutengesa zvekambani mumakore mashanu kusvika gumi anotevera, kubvira Musika weChinese uchine mukana wakakura. Sekureva kwaPeter, iyo account yeChinese musika wekugovanisa weboka rose bhizinesi repasi rose richawedzerwa kubva pa20% kusvika 50%.
Kunze kwezvinhu izvi, hupfumi hwekugara-pamba hwakakura zvakanyanya panguva yedenda, uye kuputika kwekukura kwezvigadzirwa zvekutanga zvedzidzo chiratidzo cheizvi. Iwo edzidzo emapuranga-touch pianos akagadzirwa neHape uye Baby Einstein zvigadzirwa zvakabatsirikana kubva kuhupfumi hwekugara-pamba, ikava imwe yesarudzo dzakanakisa dzemhuri dzinoshuvira kunakidzwa nenguva yavo pamwechete. Kutengeswa kwechinhu chacho kune rocket zvakakodzera.
Peter akaenderera mberi achisimbisa kuti tekinoroji yehungwaru yakabatanidzwa mumatoyi ichave inotevera maitiro eindastiri yematoyi. Hape yakawedzera nhamburiko dzayo maererano nekugadzira matoyi matsva uye yakawedzera mari yayo mutekinoroji nyowani kuitira kusimbisa simba rayo rakapfava uye kusimbisa kukwikwidza kwese kwechigadzirwa.
Makambani mazhinji akavhara zvitoro zvavo zvepanyama uye akatarisisa zvakanyanya kune bhizinesi repamhepo panguva yekubuda kweCOVID-19. Kusiyana neizvi, Hape yakaramba yakamira nemusika wekunze panguva ino yakaoma, uye yakatounza Eurekakids (inotungamira Spanish toy chain chitoro) mumusika weChina kuitira kutsigira kusimudzirwa kwezvitoro zvepanyama pamwe nekupa ruzivo rwekutenga zviri nani. kuvatengi. Peter akasimbisawo kuti vana vanogona kuona zvemhando yepamusoro yechitoyi kuburikidza nezviitiko zvavo zvekutamba nekuongorora. Parizvino, kutenga online zvishoma nezvishoma kuri kuita nzira huru yekuti vatengi vasarudze zvigadzirwa zvavo, asi isu tinomira takasimba pakutenda kuti kutenga online hakugone kuzvimiririra kubva kune ruzivo rwekutenga muzvitoro zvenyama. Isu tinotenda kuti kutengeswa kwemusika wepamhepo kuchawedzerwa sezvo masevhisi edu ekunze anovandudza. Naizvozvo, isu tinokurudzira kuti kukwidziridzwa kweiyo mhando kunongoitika kuburikidza nekusimudzira kwakaringana misika yepamhepo neyekunze.
Uye pakupedzisira, sezvakamboita, Hape inoedza kuunza matoyi akakodzera kumusika kuti chizvarwa chinotevera chifare.
Nguva yekutumira: Jul-21-2021