Ngomhla ziyisi-8 kuMbasa, i-CEO ye-Hape Holding AG., UMnu. Peter Handstein - ummeleli ovelele wemboni yamathoyizi - wenze ingxoxo nezintatheli ze-China Central Television Financial Channel (CCTV-2). Engxoxweni, uMnu. Peter Handstein wabelane ngemibono yakhe ngokuthi imboni yamathoyizi yakwazi kanjani ukugcina ukukhula okuqinile naphezu komthelela we-COVID-19.
Umnotho womhlaba wonke wanyakaziswa kakhulu yilolu bhubhane ngo-2020, nokho imboni yamathoyizi yomhlaba wonke yazuza ukwanda okuzinzile kokuthengiswa. Ngokuqondile, ngonyaka odlule, imboni yamathoyizi yabona ukwanda kokuthengiswa kwe-2.6% emakethe yabathengi baseShayina, futhi njengenhlangano ehamba phambili embonini yamathoyizi, i-Hape ibone ukukhula kokuthengisa ngo-73% engxenyeni yokuqala ka-2021. ihambisane nesidingo esikhulayo samathoyizi ekhwalithi ephezulu emindeni yaseChina, futhi Hape ukholelwa ngokuqinile ukuthi imakethe yaseShayina isazoba yisiteji esikhulu maqondana nezinhloso zokuthengisa zenkampani ngaphezulu. eminyakeni emi-5 kuye kweyi-10 ezayo, njengoba imakethe yaseShayina isenamandla amakhulu. NgokukaPeter, i-akhawunti yesabelo semakethe yaseShayina yebhizinisi jikelele leqembu izokwenyuka isuka ku-20% iye ku-50%.
Ngaphandle kwalezi zici, umnotho wokuhlala ekhaya usuthuthuke kakhulu phakathi nalolu bhubhane, futhi ukukhula okuqhuma kwemikhiqizo yemfundo yasekuqaleni kuwubufakazi balokhu. Amapiyano okufundisa ngokhuni-touch athuthukiswe i-Hape kanye nemikhiqizo ye-Baby Einstein azuze emnothweni wokuhlala ekhaya, abe ngenye yezinketho ezingcono kakhulu zemindeni efisa ukujabulela isikhathi sayo ndawonye. Ukuthengiswa kwento kune rocket ngokufanele.
UPeter uqhubeke nokugcizelela ukuthi ubuchwepheshe obukhaliphile obuhlanganiswe namathoyizi buzoba umkhuba olandelayo embonini yamathoyizi. I-Hape iye yathuthukisa imizamo yayo mayelana nokuthuthukisa amathoyizi amasha futhi yandisa utshalomali lwayo kubuchwepheshe obusha ukuze iqinise amandla ayo athambile futhi iqinise ukuncintisana okuphelele komkhiqizo.
Izinkampani eziningi zivale izitolo zazo ezingokwenyama futhi zanaka kakhulu ibhizinisi eliku-inthanethi ngesikhathi sokuqubuka kwe-COVID-19. Kunalokho, i-Hope isabambelele emakethe engaxhunyiwe ku-inthanethi ngalesi sikhathi esinzima, futhi isize yethula i-Eurekakids (isitolo samathoyizi esihamba phambili saseSpain) emakethe yaseShayina ukuze kusekelwe ukuthuthukiswa kwezitolo ezibonakalayo kanye nokuhlinzeka ngolwazi olungcono lokuthenga. kumakhasimende. U-Peter uphinde wagcizelela ukuthi izingane zingabona izinga eliphezulu lethoyizi kuphela ngolwazi lwazo lokudlala nokuhlola. Njengamanje, ukuthenga nge-inthanethi kancane kancane kuba indlela eyinhloko yokuthi abathengi bakhethe imikhiqizo yabo, kodwa simi siqinile enkolelweni yokuthi ukuthenga nge-inthanethi akukwazi ukuzimela ekuhlangenwe nakho kokuthenga ezitolo ezibonakalayo. Sikholelwa ukuthi ukuthengiswa kwemakethe eku-inthanethi kuzokwenyuka njengoba izinsiza zethu ezingaxhunyiwe ku-inthanethi ziba ngcono. Ngakho-ke, siphakamisa ukuthi ukuthuthukiswa komkhiqizo kuzobonakala kuphela ngokuthuthukiswa okulinganayo kwakho kokubili izimakethe eziku-inthanethi nezingaxhunyiwe ku-inthanethi.
Ekugcineni, njengakuqala, u-Hape uzama ukuletha amathoyizi afaneleka kakhulu emakethe ukuze isizukulwane esilandelayo siwajabulele.
Isikhathi sokuthumela: Jul-21-2021